Privacy Policy

§ 3 Special agreements regarding offered payment methods

Use of personal data when choosing Klarna as payment method
If you have chosen Klarna's payment services, such as Klarna Invoice and/or Klarna Deferred Payment as a payment option, you have given your consent for us to collect and pass on to Klarna the following personal data, necessary for the processing of the purchase on account and an identity and credit check: first and last name, address, date of birth, gender, e-mail address, IP address, telephone number, as well as the data necessary for the processing of the purchase on account and related to the order, such as the number of items, item number, invoice amount and taxes in percent. The data processing is intended to offer the payment methods of purchase on account and deferred payment, as well as the necessary credit assessment. The processing is based on Art. 6 para. 1 sub a GDPR with your consent. You can withdraw your consent at any time by informing us, without this affecting the lawfulness of the processing up to the point of withdrawal.

The transfer of this data takes place so that Klarna can create an invoice and perform an identity and credit check for the processing of your purchase with the invoice processing you requested. Klarna needs the buyer's personal data to obtain information from credit agencies for the identity and credit check. In Germany, these can be the following credit agencies:

• Schufa Holding AG, Kormoranweg 5, 65203 Wiesbaden, Germany.
• Bürgel Wirtschaftsinformationen GmbH & Co. KG, PO Box 5001 66, 22701 Hamburg, Germany.
• Creditreform Bremen Seddig KG, Contrescarpe 17, 28203 Bremen, Germany.
• infoscore Consumer Data GmbH, Rheinstrasse 99, 76532 Baden-Baden, Germany.

In the context of the decision on the establishment, execution or termination of the contractual relationship, Klarna collects and uses, in addition to an address check, information about the buyer's past payment behavior and probability values ​​for this behavior in the future. The calculation of these score values ​​by Klarna is based on a scientifically recognized mathematical-statistical method. Klarna uses your address data for this purpose, among other things. If this calculation shows that your creditworthiness is not sufficient, Klarna will inform you of this immediately.

Withdrawal of the use of personal data at Klarna

1. You can withdraw your consent to the use of personal data at any time from Klarna. However, Klarna may continue to process, use and transfer your personal data to the extent necessary to process payments through Klarna's services under the contract, as required by law, or as required by a court or government authority.
2. You are of course entitled to receive information about the personal data that Klarna has stored at any time. This right is guaranteed by the Federal Data Protection Act. If you as a buyer wish to do this or wish to report changes to the stored data, you can contact datenschutz @klarna .de .

Cookies

Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user's computer system. When a user visits a website, a cookie may be stored on the user's operating system. This cookie contains a characteristic string of characters that makes it possible to uniquely identify the browser on a subsequent visit to the website.

Cookies are stored on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be informed before cookies are placed and can decide individually whether to accept them, as well as prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may not be able to use all functions of this website to their full extent.

You can find out more about how to manage cookies (including how to disable them) in the major browsers via the links below:

• Chrome Browser: Manage Cookies in Chrome
• Internet Explorer: Manage Cookies in Internet Explorer
• Mozilla Firefox: Allow and reject cookies in Firefox
• Safari: Managing Cookies in Safari

Technically necessary cookies
Unless otherwise stated in the privacy statement below, we only use these technically necessary cookies to make our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer services. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after a page change.

The processing is based on Art. 6 (1) sub f GDPR from our legitimate interest to ensure the optimal functionality of the website and a user-friendly and effective design of our offer.

You have the right to object at any time to this processing of your personal data which is based on Art. 6 (1) (f) GDPR, for reasons arising from your particular situation.

Use of Google Analytics

On our website we use the web analysis service Google Analytics, offered by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If you are permanently resident in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google that is responsible for processing your data and ensuring compliance with applicable data protection laws.

The data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator. In this context, the following information may be collected, among other things: IP address, date and time of page view, click path, information about the browser you use and the device you use (device), pages visited, referral URL (website from which you visited our website), location data, purchase activity. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.

Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels that enable an analysis of your use of the website. The information generated by this about your use of this website is usually transferred to a Google server in the USA and stored there. IP anonymization is activated on this website. This means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there.

Google has certified itself in accordance with the US-EU data protection agreement "Privacy Shield" and is therefore obliged to comply with European data protection guidelines.
The data processing, in particular the placing of cookies, is carried out on the basis of Art. 6 (1) lit. f GDPR due to our overriding legitimate interest in the demand-oriented and targeted design of the website. You have the right to object at any time to this processing of your personal data on the basis of Art. 6 (1) lit. f GDPR for reasons arising from your particular situation.

You can prevent the collection of data by Google Analytics relating to your use of the website (including your IP address) as well as the processing of this data by Google by downloading and installing the browser plug-in available at the following link: https ://tools .google .com / dlpage / gaoptout ?hl = en .
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent your data from being collected in the future when visiting this website. You must perform the opt-out on all systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Disable Google Analytics.
For more information about terms of use and data protection, please visit https ://www .google .com /analytics /terms /en .html or https ://www .google .com /intl /en /policies/ and https ://policies .google .com /technologies /cookies ?hl =en .

Use of Facebook Pixel

We use the remarketing function "Custom Audiences" of Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; "Facebook") on our website. This application aims to target visitors to the website with interest-based ads on the social network Facebook. For this purpose, the Facebook remarketing tag has been implemented on the website. This tag establishes a direct connection to the Facebook servers when you visit the website. This tells the Facebook server which of our pages you have visited. Facebook links this information to your personal Facebook user account. When you visit the social network Facebook, you will be shown personalized, interest-based Facebook ads. Your data can be transmitted to the USA. Facebook has certified itself under the US-EU data protection agreement "Privacy Shield" and has thus committed itself to complying with European data protection guidelines. The data processing, in particular the setting of cookies, is carried out on the basis of Art. 6 (1) lit. f GDPR from our overwhelming legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data based on Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation. You can deactivate the "Custom Audiences" remarketing function here . For more information about the collection and use of data by Facebook, your rights in this regard and options to protect your privacy, please refer to Facebook's privacy policy at https ://www .facebook .com /about /privacy/ .

Use of Google Ads Conversion Tracking

We use the online advertising program "Google Ads" on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If you have your usual place of residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google responsible for processing your data and for compliance with the applicable data protection laws.

When you click on an ad placed by Google, a conversion tracking cookie is placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were forwarded to this page. Each Google Ads customer receives a different cookie. As a result, there is no way for cookies to be tracked across the websites of different Ads customers. The information obtained using the conversion cookie is used to create conversion statistics. Here we learn the total number of users who clicked on one of our ads and were forwarded to a page marked with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. Your data may be transferred to the USA. Google has certified itself under the US-EU data protection agreement "Privacy Shield" and has thus committed itself to complying with European data protection guidelines. The data processing, in particular the setting of cookies, is carried out on the basis of Art. 6 (1) lit. f GDPR due to our overwhelming legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data on the basis of Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation. You can deactivate personalized advertising for you in Google's ad settings. You can find instructions on how to do this at https ://support .google .com /ads /answer /2662922 ?hl =de . Alternatively, you can prevent the use of cookies by third parties by visiting the deactivation page of the Network Advertising Initiative at https ://www .networkadvertising .org /choices/ and implementing the further information on opting out there. You will then not be included in the conversion tracking statistics. You can find more information and Google's privacy policy at: https ://www .google .de /policies /privacy/ .

Use of Google AdSense

We use the AdSense function of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. If you have your usual place of residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google responsible for processing your data and compliance with the applicable data protection laws. The purpose of the data processing is to rent advertising space on the website and to target website visitors with interest-based advertising on this space. With the help of this function, personalized, interest-based ads from the Google Display Network are displayed to visitors to the provider's website. For this purpose, Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. Google has certified itself under the US-EU data protection agreement "Privacy Shield" and is thus obliged to comply with European data protection guidelines. The data processing, in particular the setting of cookies, is carried out on the basis of Art. 6 (1) lit. f GDPR due to our overwhelming legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data on the basis of Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation. You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in offered there: https ://support .google .com /ads /answer /7395996 ?hl =de . Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the further opt-out information there. For more information and Google 's privacy policy , visit : https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/ .

Use of the remarketing or "similar audiences" function of Google Inc.

We use the remarketing or "similar target groups" function of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. If you have your usual place of residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google responsible for processing your data and for compliance with the applicable data protection laws.

This application is used to analyze visitor behavior and visitor interests. Google uses cookies to analyze website usage, which forms the basis for creating interest-based advertising. The cookies are used to record website visits and anonymized data about website usage. No personal data of website visitors is stored. If you later visit another website in the Google Display Network, you will be shown advertisements that are most likely to take previously visited product and information areas into account. Your data may be transmitted to the USA. Google has certified itself under the US-EU data protection agreement "Privacy Shield" and has thus committed itself to complying with European data protection guidelines. The data processing, in particular the setting of cookies, is carried out on the basis of Art. 6 (1) lit. f GDPR due to our overwhelming legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data based on Art. 6 (1) (f) GDPR at any time for reasons arising from your particular situation. You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in offered there: https ://support .google .com /ads /answer /7395996 ?hl =de . Alternatively, you can prevent the use of cookies by third parties by visiting the deactivation page of the Network Advertising Initiative at https ://www .networkadvertising .org /choices/ and implementing the further information on opting out there. For more information and Google's privacy policy, visit: https ://www .google .com /policies /technologies /ads/ and https ://www .google .de /policies /privacy/ .